Karl Henkel

Creative Strategy Director at Ford Motor Company

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About

Henkel leads communications creative strategy and transformation at Ford Motor Company, where he is reshaping how a 123-year-old company tells its story in the age of AI. Over more than a decade at Ford, he has built content teams and platforms from scratch. That work includes creating Ford From the Road, the company’s owned media channel, which now publishes across a dozen global markets and has earned SABRE and PRWeek recognition. Today he leads Ford Communications’ AI strategy across its people, tools and technology, modernizing how a global communications team works. Henkel began his career as a business and automotive reporter. He was named to PRWeek’s 40 Under 40 in 2022.